Why 2020 Should Be the Year You Finally Try BOTOX®

Did someone you know emerge from the holiday season looking younger and better-rested? Are you finding the profile pics on Tinder and other online dating sites look too good to be true? Chances are, you’re looking at the results of BOTOX®.

An unprecedented amount of people are turning to plastic surgeons to give themselves a little touch-up. From the girl next door to the CEO down the street, people of all ages and demographics are noticing the various benefits associated with a BOTOX® treatment plan.

But don’t just take it from us. The American Society for Aesthetic Plastic Surgery revealed that although the number of BOTOX® treatments has been steadily on the rise over the past two decades, that number increased significantly over 2018-2019, and is on pace reach new heights in 2020. In 2019 alone, over 5 million people opted for BOTOX®. And it’s not just older people.

Plastic surgeons are seeing younger and younger people in their clinics requesting “preventive” BOTOX® injections as early as their 30th birthdays. An emerging trend among young professional men and women is to have a 30th birthday BOTOX®. This early intervention helps keep encroaching signs of age, particularly the “11 lines” and crow’s feet, from forming and making a patient appear older than they are.

Who’s Getting BOTOX®?

It is no secret that we now live in the most competitive era of humanity. Competition for partners, jobs, and raises is at an all-time high, with organizations looking ahead by hiring younger employees who bring more significant future potential than older employees.

Older Professionals

Ageism is an unfortunate reality in today’s workplaces. And it means that more people, particularly older professional males, are resorting to BOTOX® injections to give themselves a competitive edge in the job market.

The appearance of vitality is a crucial aspect of someone’s outward persona, and reduced skin laxity, wrinkles, and sunken facial features make someone appear less vigorous than they may feel. BOTOX® is a surefire fix for this, particularly in people who are just beginning to experience these signs of aging.

And it does help. Interviewees who have experience combined with a youthful appearance have more success in getting higher-paying jobs.

This phenomenon of businesses wanting to “hire younger” is because of the investment that goes into creating useful, reliable, productive employees. Once trained, younger employees have greater potential benefit to the company moving forward. But anti-aging treatments like BOTOX® keep experience relevant.

Online Daters

It’s not just the 40+ crowd going in for injectables, though. Younger men and women are also turning to BOTOX® to boost their online dating success. Instead of Photoshopping their selfies or posting pictures of their younger selves, thanks to BOTOX® and other injectables, people can present themselves honestly and confidently online to attract new romantic partners.

People misrepresenting themselves online is one of the significant qualms online daters have with these services. But that doesn’t mean fewer people are using online dating services – quite the contrary.

Online dating is the most popular method of meeting new partners, according to a recent Fox News report. Because of this, more people than ever, both men and women, are trying to get an edge when it comes to encouraging potential partners to swipe right.


As the influencer lifestyle becomes more appealing to people hoping to live a life free from the 9-to-5 grind, the hustle of sponsorship is harder than ever. More people than ever are on Instagram – over 1 billion, as of 2019. That means there is a vast potential market – but also a tremendous amount of competition.

Influencers from every niche imaginable – from parenting to fitness – are using cosmetic procedures to give themselves that bump to stay ahead of the competition (or perhaps the top influencers use BOTOX®, injectables, and lip fillers to remain with the pack, instead of getting left behind?)

Welcome the New Year With a Fresh Face

Regardless of age, gender, or job – 2019 saw unprecedented numbers of Americans using BOTOX® to keep their faces free of the dreaded signs of aging. To help you find that soulmate, get your dream job or attract that extra like, BOTOX® is a tried and proven method.

The team at the Plastic Surgery Services of Fredericksburg is highly skilled in offering people of all ages a personalized BOTOX® treatment plan tailored to their needs and desires. Don’t get left behind in 2020 – call us at 540-371-7730 or fill out our online form to arrange your first consultation now.